The 7 Best AI Writing Tools for Content Creation in 2025

Last updated on April 4th, 2025 at 10:49 am

Since ChatGPT burst onto the scene a couple of years back, AI-powered writing tools have been cropping up everywhere. Microsoft, Google, Apple, and nearly every other tech company are adding them to their products. Many dedicated AI writing apps started as cutting-edge technologies. Unfortunately, like the best AI writing tools, they have become irrelevant in the space of a year. Having AI generate text isn’t a groundbreaking product anymore.

It’s a feature of countless apps. These include the AI writing software in Google Docs and the best AI tools for writing in Notion.

The best AI text generators can still help you work better. They make your work faster and create a more polished copy. These tools ensure the copy is on-brand.

They include tools like the best AI content generator. The bar has just shifted much, much higher. Microsoft Word and Google Docs generate decent text using AI copywriting software.

Therefore, dedicated apps like the best AI writer need to bring much more to the table. These six apps do—think Jasper AI for businesses, Anyword AI writer for ads, and Rytr AI writer for affordability.

I’ve tried dozens of options—from free AI writing assistants to premium AI content writing software—and I’m going to spill the beans.

Why do the best AI content generators matter?

In a world where content is king, tools like Jasper AI offer speed. Writesonic delivers quality. Rytr AI writer provides SEO results. Need the best AI text generator for a quick story? How about the best AI copywriter for a headline?

Even free content writing tools like the best free AI writer can compete with paid options if you know where to look.

Tools like Anyword AI writer and Jasper Copy AI are for marketers while the best AI for blog writing is for creators. And don’t sleep on niche options like the best AI for writing papers or AI story generator—they’re game changers!

What Are AI Writing Tools?

AI writing tools are software powered by artificial intelligence that help you create written content. These tools use natural language processing (NLP) and machine learning algorithms to generate human-like text. Whether you need the writing software, AI blog writer or best AI writer, these tools have solutions for all your writing needs.

The AI makes content creation a breeze. It assists with writing blog posts, email campaigns, social media content, and essays. It can also help with product descriptions and ad copy. The latest technologies have given us the best AI writing assistant platforms that can draft, edit, and refine content.

How do AI writing tools work?

If you’ve ever searched Google for AI writing software, you’ve probably seen a bunch of options that look suspiciously similar. There’s a reason for that: around 95% of them use the same large language models (LLMs) under the hood. Most are just user-friendly interfaces on top of popular APIs like OpenAI and Claude. Their marketing makes them seem more unique.

With a little guidance, you can get similar results with ChatGPT or Gemini, which also uses LLMs to generate text. You can even build your own AI writing assistant — no coding required — with Zapier’s OpenAI integrations.

That’s why platforms like Microsoft Word, Google Docs, Notion, and Coda were quick to add AI-powered text generation features. They didn’t need to build their own language models from scratch — they just partnered with existing LLM providers. (Of course, Google went the other way, using its own in-house LLM that it had been working on for years.)

So how do these LLMs work? It starts with your prompt. The model predicts the best words to follow based on its training data. This data is a massive collection of books, articles, websites, and all kinds of text. It covers every topic, style, and genre. Essentially, LLMs have digested all of the internet.

They have created a complex neural network. It is a multi-layered, weighted algorithm inspired by the human brain. Yes, that’s the kind of effort that goes into producing everything from insightful essays to dodgy poetry.

Key Features to Look for in the Best AI Writing Tools

When choosing the best AI email writer or the free AI writing tools, several key features can make or break your experience:

• Content Generation Capabilities: The best AI content generator should produce engaging, high-quality content that aligns with your goals.

• User Interface and Ease of Use: Tools such as AI copywriter platforms should provide intuitive dashboards for seamless navigation.

• Customization: The ability to fine-tune content, particularly for niche markets, is crucial for finding the AI tools for content writing.

• Integration Features: Connecting your best AI writer free solution with email platforms, CMS, or social media channels can improve your workflow.

• Affordability and Pricing Plans: Tools like Writesonic pricing, Jasper paraphrasing tool, and Rytr pricing should offer flexible plans that match your budget.

The best AI writing Tools at a glance

	Best For	Standout feature	Pricing
Jasper	Businesses	Mature and feature-filled AI content generation	Creator plan from $49/month
Anyword	Advertising and social media	Strong focus on high performing social media posts and ads	Starter plan from $49/month
Writer	AI compliance	Transparency regarding AI model; effective as an editor for adhering to style guides	Team plan from $18/user/month
Writesonic	Content marketing	Integrated SEO tools	Individual plan from $20/month
Rytr	An affordable option	Free and affordable plans	Free plan available (10,000 characters/month); Unlimited plan from $9/month
Sudowrite	Fiction writing	Tailored AI assistance for writing fiction, easy-to-use interface	Hobby & Student plan from $19/month

The Best AI Writing Tools in 2025

Here are my top picks for the best AI writing tools 2025—each excelling in its niche, from AI copywriting tools to free AI writer options.

Jasper (formerly Jarvis) AI is the best AI writing tool for business. It’s the best AI writer for long-form content. Think of it as the best AI blog writer or the best AI for writing papers.

With Jasper AI paraphrasing and Jasper rewriting it’s AI writer for SEO, tweaking copy is easy. At $49/month, it’s not the cheapest AI writer but its integrations (Grammarly, Surfer) make it the top AI writing tool.

Jasper Copy AI has brand voice control for teams—key for the best AI content writer. The Jasper AI story generator even does creative tasks. It’s more than just the best AI for a blog writing tool.

Jasper claims to intelligently combine several large language models to produce the best outputs and uptime. I can’t say that the output quality is dramatically different from other AI writing tools. However, Jasper has valuable features to help match your content to your brand’s voice.

Jasper AI Pricing Plans

Jasper AI offers three pricing plans designed to meet various content creation needs. Here’s a detailed breakdown of each plan:

1. Creator Plan: $49/month per seat

Key Features:

✅ 1 user seat
✅ 1 Brand Voice
✅ Access to Jasper Chat
✅ Access to SEO mode
✅ Use AI everywhere with a browser extension

Ideal for: Individual content creators, bloggers, and freelancers looking for powerful AI writing tools with essential features.

2. Pro Plan: $69/month

Everything in the Creator’s plan, plus:

✅ Up to 5 user seats
✅ 3 Brand Voices
✅ 10 Knowledge assets
✅ 3 Instant Campaigns
✅ Collaboration & user management
✅ AI image generation & editing tool

Ideal for: Small teams, marketers, and businesses managing multiple brands or campaigns.

3. Business Plan: Custom Pricing (Contact Sales)

Everything in the Pro plan, plus:

✅ Unlimited feature usage
✅ Custom Workflows and Apps*
✅ Groups & document collaboration
✅ Custom Style Guides with an X-ray view
✅ Enterprise-grade security & governance
✅ Advanced admin panel with permissions
✅ API access*
✅ Dedicated account management team with premium support

Ideal for: Large enterprises and organizations requiring advanced collaboration, security, and customization.

*Both the Pro and Business plans offer a Free 7-day Trial to explore features before committing.

Jasper’s AI Pros and Cons

Pros:

• Creates cohesive brand content
• Checks for plagiarism
• Allows multiple people to collaborate (with the right plan)
• Helpful templates

Cons:

• Expensive given that all the apps use similar language models 
• Needs background info for best results

Jasper’s AI text generator is a beast, churning out SEO writing tools drafts fast. Its AI writing adapts to your tone making it a creative writing AI. I’ve used it for AI content platforms and it’s a lifesaver for writing automation.

If you care about engagement, click-through rates, and conversions, you should consider Anyword. It is an AI writing tool designed with performance marketing in mind. It may not have as many features as broader AI tools. However, it’s focused on data-driven content for ads and social media. This focus makes it stand out.

Anyword Benefits

• Social Media and Advertising focused: Anyword is great for content for Facebook, Instagram, LinkedIn and Google Ads.
• Engagement Scores: Anyword’s unique scoring system scores generated content for predicted performance so you can make data-driven decisions.
• Powerful Integrations: Connects to marketing platforms like Google Ads, Meta ads, HubSpot, and Salesforce Marketing Cloud. It also connects to social media accounts for easy content creation.

Anyword Features

Anyword has two content creation tools for different marketing needs:

The Blog Wizard

• For longer form content like blog posts, articles, and SEO-driven web content.
• Define your key points, and brand voice and highlight your features.
• Tailor content to specific audience demographics for maximum impact.

The Data-Driven Editor

• For short-form marketing content like social media captions, email subject lines, and ads.
• Engagement scores that predict the performance of generated content.
• Tailor messaging for specific platforms for maximum impact.

Why Marketers Love Anyword

One of Anyword’s best features is the Engagement Score system which scores content based on predicted performance. These scores can’t be verified 100%.

However, they generally align with good content. Higher-scored suggestions are usually better and more engaging options. Even if you don’t always agree with the top-rated content you’ll usually find a good one in the suggestions.

The platform’s integrations with ad platforms like Google Ads and Meta ads help marketers leverage past performance data. This enables the creation of better-performing campaigns. This data-driven approach makes Anyword a powerful tool for businesses that rely heavily on paid ads and social media.

Anyword Pricing Plans

Starter Plan: From $49/month for 1 user and 1 brand voice.

Anyword may not have as many features as broader AI tools like Jasper. However, it’s focused on marketing. Therefore, it’s perfect for businesses and advertisers looking to boost engagement and campaign performance. If you want to write social media content or ad copy Anyword is worth a look.

For businesses seeking an AI writing assistant that prioritizes compliance, control, and ethical data use, Writer is the best choice. It prioritizes these values effectively. Unlike many AI tools built on controversial language models, Writer takes a more transparent approach. It is responsible, making it a great option for enterprises concerned with legal and brand integrity.

Why Writer stands out

While most large language models (LLMs) are facing ongoing legal scrutiny for using copyrighted material, Writer prioritizes ethical practices. Its model, Palmyra LLM, was built with compliance and responsible data use in mind.

For organizations that want to avoid AI-related legal risks, this transparency makes Writer a great alternative to Jasper or Anyword.

Writer’s Features and Capabilities

Compliance-Focused Editor:

• The writer is similar to a corporate Grammarly. They ensure your content is legally compliant. They also make sure it is on-brand and aligned with your style guide.
• This is especially useful for large businesses with strict messaging standards or legal concerns.

Palmyra LLM for Specialized Content:

The writer has Palmyra LLM models for medical and financial content, so you can be sure of accuracy and compliance in regulated industries.

Customizable AI Writing Platform:

While Writer’s output may not feel as conversational as Jasper or Anyword, it’s designed to be customizable. You can fine-tune its settings. You can upload your proprietary training data. Shape the AI to produce content that meets your needs.

Zapier Integration:

Writer integrates with Zapier so you can automate content creation within your favorite apps and workflows.

Writer Pricing

• Team Plan: $18/user/month for up to 5 users.
• Enterprise Plan: Custom pricing for businesses that need more control, more features, and more compliance options.

Is Writer Right for You?

Writer may take more setup than some others. However, its focus on compliance, content control, and transparent data practices makes it great for businesses in regulated industries. It’s also beneficial for those who want an AI with minimal ethical issues. If you want accountability and customizable content creation then Writer is a good option.

If you’re writing for search engines Writesonic is the top AI writing tool with built-in SEO. It combines keyword research, competitor insights, and content refinement tools. This combination is perfect for content marketers looking to boost their search rankings.

Features of Writesonic

AI Article Writer:

Writesonic has three versions of its AI Article Writer:

• AI Article Writer 4.0 (GPT-3.5): Basic functionality lower quality output.
• AI Article Writer 5.0 (GPT-4): Higher quality output with more accuracy.
• AI Article Writer 6.0 (latest models): Most refined output with multiple quality tiers.

SEO Tools and Research:

• Writesonic’s SEO tools help you target keywords, research competitors, and improve your content’s visibility in search results.
• These tools can be used with the AI Article Writer or independently to enhance your content strategy.

Editing Environment:

• Writesonic’s Google Docs style editor lets you edit AI-generated text easily.
• Create brand voices to maintain consistency across your content.

Zapier Integration:

• Connect Writesonic with your favorite apps to automate content generation and distribution.

Writesonic Pricing

• Individual: $20/month, unlimited AI Article Writer 4.0, 50 credits for higher-end models.
• Standard: $99/month, 1,000 credits and more. If you’re looking for SEO content marketing Writesonic’s built in optimization tools make it better than many others.

The pricing and multiple models can be a bit confusing. However, the ability to choose content quality levels means you can get what you need.

For individuals or small businesses, the Individual plan may be limited. Marketers and agencies looking for scalable SEO solutions will find Writesonic a great tool. It is excellent for generating great content.

GravityWrite lets you create high-quality, SEO-friendly blogs in minutes. Whether you’re a marketer, blogger, or business owner, GravityWrite’s AI-driven features simplify content creation. Your blogs will be informative and engaging. They will also be optimized for search engines.

GravityWrite Features

Blog Writing in Minutes

• Generate long-form, SEO-optimized content in under 60 seconds.
• Create well-structured blogs with custom outlines, relevant keywords, and AI-generated images.

Write in 30+ Languages

• Reach a global audience by writing in multiple languages – no need for third-party translation tools.

SEO Optimization

• Improve your blog’s visibility with built-in SEO keyword integration.
• Target specific keywords to outrank competitors and boost your search engine presence.

Tables and Images

Auto-insert structured tables and AI-generated images to make your content more appealing.

1-Click WordPress Publishing

Save time by publishing your AI-generated blogs to your WordPress site with one click.

Why GravityWrite?

✅ Fast: Reduce your blog writing time drastically.
✅ SEO: Easily integrate focus keywords.
✅ Customization: Control word count, tone, and image preferences.
✅ Scalability: Create up to 5,000-word blogs for bulk content.
✅ Cost-effective: Plans start at just $19/month.

Top companies use GravityWrite for fast, high-quality content creation. Companies include Wipro, Zoho, Accenture, TikTok, PayPal, Swiggy, and many more.

What’s the best way to get optimal results with GravityWrite?

• Use specific blog topics for better outcomes.
• Customize your outline for structure and flow.
• Provide relevant keywords for improved SEO.
• Experiment with the tool’s features for enhanced creativity.
• Always proofread before publishing.

GravityWrite offers the tools you need to write smarter, faster, and better. You can produce high-performing marketing content. Additionally, you can create informative blog posts and engaging articles.

If you’re looking for a cost-effective way to explore AI writing tools, Rytr provides a great starting point. It offers budget-friendly plans. The platform includes essential features.

Most of the apps on this list—like the best AI writing tools—are for professionals, businesses and people with deeper pockets. Jasper AI and Anyword AI writer start at $49/month. Writer starts at $18/month. It then gets into custom pricing territory. Not exactly budget friendly for hobbyists playing with the best AI for writing. If you want to try AI copywriting tools without breaking the bank Rytr AI writer is your guy.

Rytr has a free plan that’s good for casual users—10,000 characters (around 2,500 words) per month. That’s one of the best free AI writing tools. Step up to the Unlimited plan for just $9/month (Rytr pricing). You get custom tone settings. It’s a nice best AI writer free upgrade.

There’s also a Premium tier at $29/month that includes multiple tones and custom use cases. Honestly though, if you’re considering an upgrade, I’d suggest exploring an entry-level plan. Choose from Jasper, Copy AI, or Anyword for more power among the top AI writing tools.

Why Choose Rytr?

Tools like Jasper, Anyword, and Writer are designed for professionals. They cater to businesses with deeper pockets. Rytr is perfect for hobbyists, startups, and freelancers. It is ideal for those looking for an affordable AI writing assistant.

• Free Plan is good for light use.
• Unlimited Plan unlocks custom tones for a low monthly fee.
• The Premium Plan at $29/month offers multiple tones and custom use cases. However, at that price, you might as well upgrade to Jasper or Anyword.

Rytr uses older models like GPT-3 but still produces good content for general use. It lacks deep brand control and customization but is affordable so perfect for casual users and budget creators.

Rytr Pricing

• Free Plan – 10,000 characters/month with basic features.
• Unlimited Plan – From $9/month for unlimited content.
• Premium Plan – From $29/month with custom tones and use cases.

If you’re seeking a simple yet effective AI writing tool without breaking the bank, Rytr is a great place to start.

When I first read Sudowrite’s pitch I thought, “No way this makes my list of best AI writing tools”. Boy was I wrong! I tried it out and now I’m hooked—Sudowrite’s a hidden gem among AI writing software.

Unlike heavy hitters like Jasper or Writesonic, this AI content creation tool is focused on fiction writers so it’s a niche star in the top AI tools 2025 list. Yes, it has its critics—the Very Online literary crowd has dubbed it “an insult to writers everywhere” and a crutch for amateurs. Fair enough—it won’t replace a human author. But as the best AI for creative writing, it’s fun, practical, and a legit boost for your storytelling game!

Sudowrite can go full tilt—crafting outlines, dreaming up characters, and writing entire stories solo. Warning: let it run wild. You might get results as weird as the best free AI writing generator on a glitchy day. Think plot twists involving sentient toast. Where it really shines though is as a writing assistant AI. Its assistive features make it one of the best tools for writers with a creative bent. It even outpaces some AI copywriting software in imagination.

What Makes Sudowrite Stand Out?

Sudowrite isn’t your average AI writing tool. It can generate full story outlines, characters, and dialogue. However, its real power lies in the assistive features. These features support your creativity rather than replace it.

• Describe: Enter a word or phrase. Sudowrite will provide sensory details like sight, sound, taste, touch, and smell. It will also offer metaphors to enhance your writing. Perfect for adding vivid descriptions to your scenes.
• Brainstorm: Stuck on a character name, plot twist, or dialogue idea? Sudowrite will give you creative options based on what you enter.
• Plugins & Add-ons: Users have created tools for everything from dialogue help to adding tension to romance scenes.

Here’s the thing: rely heavily on Sudowrite to write everything, and your story will be dull. It will resemble the output from the best free AI story generator. Use it as a sidekick though—bouncing ideas, sparking inspiration—and it’s a top AI-powered writing tool. It’s not about automation; it’s about augmenting your creativity with smart writing tools.

Sudowrite Pricing

Hobby & Student Plan — $19/month

• 225,000 credits/month
• Ideal for casual writers, students, or those writing for fun.

Professional Plan (Most Popular) — $29/month

• 1,000,000 credits/month (previously 450,000 credits – now 2X more!)
• Great for longer works like novels or screenplays.

Max Plan — $59/month

• 2,000,000 credits/month
• Unused credits rollover for 12 months.
• Best for authors who publish frequently throughout the year.

Sudowrite’s not perfect—it’s a niche, not a jack-of-all-trades like some AI text generators. But for advanced AI writing in the fiction realm, it’s a top contender among AI writing platforms. If you’re a storyteller, this AI writing technology could be your secret weapon in 2025!

Best AI Writing Tools for Bloggers and Content Creators

Bloggers, yay! Best AI writing tools for you—like the AI blog writers—make content easy peasy. Tools like Jasper AI, Gravity Write, and Writesonic AI Writer are the best AI for blog writing. With the Jasper paraphrasing tool, you can rewrite to rank higher—perfect for AI writer for SEO. AI content writing tools also spit out drafts fast so you can focus on polish.

Rytr AI writer is the AI writer for a blog on a budget. Its best free AI blog writer tier rivals paid tools. The AI writing software free options are affordable. Need variety? AI text generator does intros, and AI for content writing does full posts. Even free AI content writing tools like best free AI writing software deliver for small blogs.

SEO is king, and the best SEO AI writer incorporates keywords smoothly. Tools like Writesonic content rephrase and top AI content writing tools make your posts go viral on Google. The writing assistant keeps the tone consistent, and the AI writing apps let you work on the go. From the AI for blog posts to the best free writing AI, bloggers have plenty of options.

Best AI Writing Assistants for Different Use Cases

• Copywriting: Jasper, Copy.ai, and Anyword AI are the best copywriting AI for marketing content. Need ads, social media captions, or landing pages? These are the tools for you.
• Blog Writing: For fast blog content, GravityWrite, Writesonic, Rytr, and Jasper are the best AI blog writing tools.
• Email Writing: Finding the best AI for email writing is key to your campaigns. Jasper, Writesonic, and Anyword AI have got you covered for email writing.
• Storytelling: Creative writers love the Jasper AI Story Generator, which is the best narrative creator. Writesonic’s creative writing tool is also the best free AI story generator.
• Academic Writing: Students and researchers looking for the best AI for writing papers or an AI paper writer-free solution can use Jasper and Rytr’s academic templates.

Free AI Writing Tools for Budget-Conscious Users

For those seeking free content writing tools, the following options deliver excellent results without breaking the bank:

• Rytr: Recognized as the AI writer free, Rytr offers robust content creation features without a hefty subscription.

• Writesonic Free Plan: The best free AI writer for short-form content creation.

• Copy.ai Free Plan: An ideal choice for those seeking the free AI writing tools for social media posts, ads, and short copy.

Other AI writing tools to consider

AI writing tools are increasingly becoming integrated features within broader software rather than standalone apps. Some excellent AI writing generators didn’t make this list. This is either because text generation isn’t their primary focus or they didn’t quite meet my criteria. However, here are a few worth considering:

• Chatbots: Tools like ChatGPT, Claude, and Gemini are surprisingly effective for text generation and are available for free.
• Document Suites: Both Microsoft Office and Google Workspace now offer integrated AI features, particularly for enterprise users. If you already use these platforms, exploring their AI capabilities could be worthwhile.
• Editing Tools: Wordtune and Grammarly excel at refining and improving your writing.
• Notes Apps: Platforms like Notion AI and Coda AI embed powerful AI tools directly into their systems, enhancing note-taking and task management.
• SEO Tools: Surfer and Frase leverage AI to help optimize content for search engines, making them useful for improving both AI-generated and manually written text.
• Communication Apps: Expect to see AI text generation capabilities expanding rapidly across email clients, messaging apps, and more.

All the tools mentioned here offer free trials or plans. Experimenting with a few options can help you find the one that best fits your workflow.

Tips for Maximizing AI Writing Tools Efficiency

To get the best results from your AI writing assistant or AI copywriting tools, follow these tips:

• Prompt Writing Techniques: Write clear, concise instructions for better results.

• Editing and Refinement: AI-generated content often benefits from human editing to improve readability and accuracy.

• Leveraging AI Features: Make full use of templates, keyword integration, and formatting options in tools like Jasper paraphrasing tool and Writesonic content rephrase features.

How to Choose the Best AI Writing Assistant

Choosing the best AI writing tools is personal. Start with budget: cheapest AI writer or free AI writing tools? The content type—AI for blog posts, best AI for writing papers, or AI script writer? Finally, needs like SEO (best SEO AI writer) or creativity (best AI for creative writing).

Top AI writing tools like Jasper AI for long-form, and Writesonic for short tasks. Rytr AI writer is the best AI writer for a blog on a budget. Try free AI writing assistants or trials of AI writing assistants to find your fit. The best AI tools for writing adapt to you. They work whether it’s an AI essay generator or the best AI writer for SEO.

• Checklist: Budget, goals, and tools like best AI writing apps.
• Niche Needs: Picks for best AI for writers or best essay AI.
• Trials: Why testing the best free AI writing generator matters.
• Fit: Matching the best writing assistant to your style.

Conclusion

The best AI writing tools of 2025 are your key to easy, high-quality content. From best AI writer to best AI writing software, Jasper AI, Writesonic, and Rytr AI Writer are the top options. Are you a blogger using the best AI blog writer? There’s a tool for you. Are you a marketer using AI copywriting tools? There’s a tool for you. Are you a student looking for the best AI for writing papers? There’s a tool for you. Even free AI writing assistants and the best free AI writing tools deliver.

I’ve shown you the top AI writing tools, from the best AI content generator to the best AI copywriter. Pricing—like Writesonic pricing or Rytr pricing, and features like Jasper’s paraphrasing tool make it easier. The best AI tools for content writing combine speed, SEO, and creativity. So, grab the best AI writing assistant or best AI writer for SEO and start writing! Which best AI writing apps will you try? Let me know—I’m rooting for you!

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